Manager, Finance Business Partner (Strategic Finance)

Job Summary:

The Finance Business Partner will serve as a strategic advisor to senior commercial and operational leaders, driving decision-making through rigorous financial analysis, capital allocation discipline, and forward-looking insights.

This role is intentionally designed to go beyond traditional FP&A. The ideal candidate will challenge assumptions, influence key decisions, and act as a catalyst for value creation, ensuring that growth initiatives translate into profitable and cash-efficient outcomes.

This individual will operate with a high degree of autonomy and intellectual curiosity, bringing a strong point of view and the confidence to challenge the status quo.

Key Responsibilities:

Strategic Business Partnering (Core of the Role)

• Act as the primary finance partner to key functions (Commercial, Marketing, and/or Operations) 
• Provide real-time decision support on: 
• Pricing and promotional strategies 
• Channel expansion (Grocery, Mass, E-commerce, DTC) 
• Customer and product profitability 
• Influence decision-making by challenging assumptions and framing trade-offs clearly 

Capital Allocation & Investment Discipline

• Evaluate and challenge investment decisions across the business, including: 
• Marketing spend (CAC, LTV, ROAS) 
• Trade and promotional investments 
• New product launches and innovation pipelines 
• Build and maintain robust ROI frameworks 
• Ensure resources are deployed toward highest-return opportunities under capital constraints 

Performance Analysis & Insight Generation

• Translate financial and operational data into clear, actionable insights 
• Identify drivers of performance across channels, customers, and products 
• Proactively surface risks and opportunities, not just report outcomes 
• Partner with FP&A to inform forecast assumptions and outlook 

Omnichannel Economics & Profitability

• Develop deep expertise in omnichannel CPG dynamics, including: 
• Grocery, Mass, and Specialty Retail 
• E-commerce (Amazon, Chewy, DTC) 
• Analyze channel and customer profitability, including: 
• Trade spend effectiveness 
• Pricing and margin structure 
• Fulfillment and logistics costs 
• Recommend actions to optimize mix and improve profitability 

Cross-Functional Influence & Leadership

• Build strong relationships with senior stakeholders and earn a seat at the table 
• Act as a constructive challenger, bringing an independent and fact-based perspective 
• Drive accountability across the organization for financial outcomes 
• Support a culture of data-driven decision-making 

Success Profile

What We’re Looking For

• A strategic thinker, not just an analyst 
• Someone who is: 
• Intellectually curious and constantly asking “why” 
• Comfortable challenging senior stakeholders with confidence and data 
• Able to balance analytical rigor with commercial pragmatism 
• A person who thrives in high-performance, fast-paced environments 

Core Competencies

• Strong financial modeling and analytical skills 
• Deep understanding of unit economics and ROI frameworks 
• Ability to distill complexity into clear recommendations 
• Excellent communication and influencing skills 

Minimum Qualifications:

• Master’s degree in Data Science, Economics, Statistics, or a related field
• 6+ years in FP&A, strategic finance, consulting, or investment banking 

Experience & Background

• Experience in omnichannel CPG or consumer businesses 
• Strong exposure to: 
• Channel economics (Retail, E-commerce, DTC) 
• Marketing and trade spend analytics 
• Experience in PE-backed or high-growth environments is a plus 

Role Positioning

• Works closely with: 
• Commercial, Marketing, and Operations leaders 
• Supply Chain Finance (cost inputs and margin drivers) 
• Controller (actuals and financial alignment) 

This role is the “voice of financial discipline in the business”, ensuring:

• Growth is profitable and cash-efficient 
• Investments are rigorously evaluated and prioritized 
• Decisions are made with full visibility of financial trade-offs 

What “Great” Looks Like in This Role

• Brings a point of view, not just analysis 
• Influences decisions that materially improve growth, margin, or cash flow 
• Is trusted by business leaders as a thought partner, not a gatekeeper 
• Challenges the organization to allocate capital more effectively 
• Elevates the overall financial IQ of the business